Mercado Bitcoin, Brazil’s leading cryptocurrency exchange, has outlined six trends expected to shape crypto markets in 2026. The outlook emphasizes regulatory clarity, expanding institutional participation, and broader retail adoption, alongside product diversification and cross-border activity. These shifts are poised to influence liquidity, volatility, and investment strategies across the region.

Regulatory developments are likely to define the market environment, with clearer rules reducing compliance risk and encouraging investment. Institutional players are anticipated to deepen involvement through custody solutions, regulated products, and enhanced market infrastructure, while easier access for everyday users could accelerate mainstream participation.

In addition, advances in market infrastructure and tokenization may expand liquidity and diversify asset options, supporting regional growth and new trading partnerships. For investors, the 2026 outlook underscores the importance of monitoring policy changes, product innovations, and macro trends that will shape risk and opportunity in the year ahead.

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