Renewal builds on strong inaugural season and reinforces Binance’s commitment to Pakistan’s growing digital asset ecosystem. Binance, the world’s largest blockchain ecosystem with over 300 million users, announced it has renewed its partnership with Islamabad United as the Official Crypto Exchange Partner for Pakistan Super League Season 11. Building on a successful inaugural collaboration in PSL Season 10, Binance will retain its back-of-jersey jersey placement for the second consecutive year. By engaging cricket fans across the country, Binance and Islamabad United will collaborate on fan-focused initiatives that introduce blockchain education and digital assets, while continuing to support Pakistan’s broader crypto community through responsible digital engagement.

Pakistan remains a key market for Binance, home to a young, tech-savvy population increasingly exploring digital assets. Following Binance’s AML registration under PVARA, this renewal demonstrates the company’s long-term commitment to fostering a safe, sustainable crypto ecosystem in the country. “Cricket is deeply woven into Pakistan’s culture, and Islamabad United gives us an incredible platform to engage with millions of passionate fans across the country,” said Tarik Erk, Regional Head for MENAT and Senior Executive Officer, Abu Dhabi.

“Following our No-Objection-Certificate from PVARA, renewing this partnership signals our long-term commitment to Pakistan’s digital asset ecosystem. We’re excited to build on last year’s success and continue making blockchain technology accessible to communities nationwide.” “We are pleased to extend our association with Binance for a second consecutive season as Islamabad United’s Official Crypto Exchange Partner. This ongoing partnership reflects our shared focus on innovation across blockchain and crypto. Together, we aim to deepen fan engagement and increase awareness around emerging digital assets, while continuing to celebrate the passion and energy that define the game of cricket,” said Ahsan Latif, CEO Islamabad United.

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