On February 7, President Sadyr Japarov made a working trip to the Issyk-Kul region, where he vividly demonstrated the country’s tourist potential to the founder of the international cryptocurrency exchange Binance, Changpeng Zhao. The founder of Binance expressed confidence that this region has the potential to compete with leading resorts in Europe. The visit underscores Kyrgyzstan’s efforts to position Issyk-Kul as a gateway for international investment.

The exchange’s remarks illustrate crypto leaders’ readiness to engage with global tourism hubs to explore growth opportunities. While no deals were announced during the talks, the engagement highlights possibilities for future collaboration between Kyrgyzstan’s hospitality sector and the crypto industry. The government plans to continue highlighting the region’s assets to international investors as part of a broader diversification strategy.

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