Cardano founder Charles Hoskinson used the Consensus Hong Kong stage to push a familiar thesis with a consumer-facing twist: mainstream apps built on blockchain infrastructure could unlock adoption at internet scale. Dating platforms were his clearest example. By integrating identity verification and photo authentication at the protocol level, Hoskinson argued, networks like Cardano could reach 2 to 3 billion users without forcing them to engage directly with blockchain tools. The pitch was less about crypto rails and more about restoring trust in everyday digital interactions, an area where social platforms have struggled for years.

“I want to get to a point where your Tinder runs on a blockchain.” Cardano founder @IOHK_Charles Hoskinson explains why on the Live Desk here at @Consensus_HK. The same logic extends to social media and gaming, which Hoskinson identified as the next major battlegrounds for consumer blockchain applications. His core claim was that users will adopt blockchain-backed products only if they feel no friction. If an app feels as easy as turning on a light switch, the underlying infrastructure becomes irrelevant to the user experience.

He also warned developers against over-financializing consumer products. According to Hoskinson, complexity tied to tokens, wallets, or speculative incentives risks alienating the very users these platforms aim to attract. ADA PRICE SHOWS LITTLE RESPONSE TO ADOPTION NARRATIVE

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