Eric Trump told CNBC he has never been more optimistic about Bitcoin in his life, while Donald Trump Jr. argued the crypto industry has entered a structural growth phase. He noted the impact of the Bitcoin spot ETF approval, including accelerated institutional inflows and potential favorable regulatory changes, and said digital assets are no longer on the market’s periphery.
The brothers disclosed World Liberty Financial, a crypto financial platform they co-founded, which aims to use blockchain technology to overcome traditional financial service limitations and foster a digital asset-based ecosystem. While specifics remain undisclosed, industry observers expect a comprehensive crypto-banking model that could encompass lending and payments through DeFi services.
Analysts view the remarks as a potential milestone for crypto’s mainstream integration. In a backdrop of macroeconomic uncertainty, broad political engagement may provide a strong support for investor sentiment. Nevertheless, Bitcoin’s volatility and regulatory direction ahead of the election remain key variables, making long-term price effects uncertain.
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