Blockster has never been about chasing hype cycles. It has always been about long-term infrastructure, real relationships, and giving this industry a platform that reflects its depth and global reach. Earlier this year, that long-term vision took a major step forward with the quiet launch of Blockster V2—a Web3 media platform powered by our L3, Rogue Chain, built on Arbitrum Orbit to make earning BUX fast, gasless, and seamless.
On February 11, we officially opened the doors, began onboarding our community, introduced our first wave of Hub partners, and continued delivering the news and stories you’ve come to expect — now on a much stronger foundation. This is still the MVP. It was a quiet launch on purpose. But it marks the transition from Blockster as “just a blog” to Blockster as a true Web3-powered ecosystem.
BUX is our onchain loyalty layer built specifically for the Blockster platform. It is earned by engaging—reading stories, watching interviews, sharing content on X, and actively participating in the ecosystem. BUX is non-transferable and cannot be traded or listed on a DEX; it exists exclusively within Blockster and is not a speculative token. The intention is simple: BUX points can be redeemed for shop discounts, games, airdrop access, and platform perks.
Blockster Hubs are invite-only, designed specifically for the top brands in Web3. We’re not trying to be CoinMarketCap with thousands of tokens and endless noise; we’re building the opposite—a curated ecosystem of credible, established, and actively building teams. When content appears in your Blockster feed, you can trust that it comes from a legitimate, high-quality source. Each Hub enables publishing articles and videos and branded merchandise, with content syncing to the global newsfeed and instant subscriber notifications.
News is only one aspect of Blockster’s vision. Blockster is evolving toward a broader Web3 lifestyle ecosystem that reflects crypto culture as a global, fast-moving part of everyday life. The aim is to connect communities through curated experiences and authentic content rather than simply publishing stories.
On a personal note, I want to thank everyone who has supported Blockster over the years—the founders, the brands, and the readers who stayed engaged through bear markets and downturns. The consistency through quieter phases is what made this next chapter possible, including onboarding our first Hub partners. We’ll continue shipping platform updates, expanding the ecosystem, and refining the experience thoughtfully and intentionally.
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