Since 2020, web3 gaming has followed a predictable playbook: promise a blockchain title, raise funds, launch a token, and often halt development. Gaming veteran Hun Park, who helped oversee Blizzard and Tencent titles, has joined Yield Guild Games and co-founded the studio Raitomira to pursue an alternative to play-to-earn. He argues that the core rule of game design is fun, not merely financial mechanics.
Park’s career path mirrors the industry’s evolution. A StarCraft II pro who studied in Germany, he later worked at Blizzard on titles such as StarCraft, Overwatch, and Hearthstone, before being recruited by Tencent to help launch PUBG Mobile in Europe. The COVID-19 pandemic pushed him further into blockchain, with an evolving interest in what the technology can enable through smart contracts.
Within YGG, Park was brought in by a former Blizzard colleague who led esports, and after interviewing with co-founder Gabby Dizon he joined the guild, initially in esports and then in game evaluation. He then founded Waifu Sweeper through his studio Raitomira, aiming to move away from mindless clicking toward a game driven by skill and strategic play. The Minesweeper-inspired title targets a casual but competitive audience and is designed to reward learning and decision-making.
Waifu Sweeper emphasizes logic, risk assessment, and a steep learning curve rather than flashy mechanics. Park says the game should be the opposite of auto-play titles and that true value comes from skill, not token hype, with the revenue generated primarily from gameplay rather than NFTs or marketplaces. Looking ahead, he contends that the future of web3 gaming is “fun first” and that blockchain features should be added as a bonus only after delivering a high-quality core experience.
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