Ripple has kicked off a $750 million stock buyback, lifting its valuation from $40 billion to $50 billion, a 25% increase that places Ripple among the world’s most valuable private unicorns.
The buyback also raises the value of its shares from roughly $125 to around $143.43 on pre-IPO platforms such as Hiive.
This development underscores a strengthening private-market perception of Ripple’s corporate value even as the XRP token’s price action remains restrained.

XRP traded around $1.38 in the latest session, up about 0.3% over the past 24 hours, with social sentiment largely reflecting disappointment rather than excitement.
The market backdrop suggests a disconnect between private valuation gains and immediate token-specific investor enthusiasm, especially given XRP’s distance from its August 2025 post-SEC highs near $3.40.
Ripple’s latest corporate moves extend beyond the buyback: the company recently obtained an Australian license to expand in the Asia-Pacific region and announced a partnership with Mastercard under the Mastercard Crypto Partner Program, aiming to bridge blockchain-based payments with traditional finance.

Some analysts argue that the higher valuation could propel XRP toward the $2.80–$5.00 range by year-end, aided by continued XRP ETF inflows and broader institutional interest.
Goldman Sachs has been cited as the largest holder of XRP ETF shares, with a stake of about $154 million, contributing to a more favorable long-term narrative for XRP holders.
Still, the XRP community’s reaction appears largely muted or disappointed, highlighting a tension between Ripple’s private-market success and the token’s near-term market performance.

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