Dunamu (CEO Oh Kyung-seok), who runs Upbit, a digital asset exchange, has rolled up its sleeves to resolve seniors’ alienation from digital finance. Dunamu announced on the 23rd that it has successfully completed the three-day digital financial education program “Challenge! Financial Golden Bell (hereinafter referred to as Financial Golden Bell)” for seniors from the 17th to the 19th. The event was an official event planned for the Organization for Economic Cooperation and Development’s 2026 International Financial Education Week, attracting 1,600 elderly people aged 50 or older.
Financial Golden Bell is a representative public-private joint education program jointly conducted by Dunamu, the Financial Supervisory Service, and the Senior Financial Education Council. This year, in line with the OECD’s weekly topic of financial education, Dialogue for Smart Financial Life, it was filled with customized content to help middle-aged people who are worried about financial decision-making after retirement establish the right financial attitude and develop literacy. In particular, 1,600 people applied for the event, up more than 30% from the previous event, proving the keen interest of the senior generation in digital assets and safe financial life.
The training was conducted online four times, and the concentration was increased by combining essential lectures such as ▲ money management ▲ market trends and government policies ▲ how to respond to financial fraud ▲ basic concepts of digital assets and non-face-to-face live quiz shows. Participants’ satisfaction was also very high. In a survey conducted after the event, 93.8% of respondents said, “What we learned at Golden Bell helps us judge information related to financial and digital assets in our daily lives.” In addition, 93.9% said they were willing to share learned fraud prevention information with their families or acquaintances, proving the effectiveness of education.
Kim Kyung-ok (52), who won the competition with a perfect score, said, “I took my time to learn through textbooks and videos, and the new financial knowledge I learned was very beneficial,” adding, “In particular, financial investment and pension-related contents were closely linked to daily life and were practically helpful.” “The pension system, financial products, and fraud prevention methods learned by participants are essential knowledge for retirement preparation,” said Moon Jae-hee, director of the Financial Supervisory Service’s financial education bureau. “The FSS will also actively support retirement preparations through quality senior financial education.” “We are happy to provide a meaningful place for the public and private sectors to communicate with seniors through finance,” said Oh Kyung-seok, CEO of Dunamu. “In the future, Dunamu will continue to do its best to develop customized education for all generations through Up Classes, which is part of ESG management, and to ensure a healthy investment culture takes root.”
We are happy to provide a meaningful place for the public and private sectors to communicate with seniors through finance, said Oh Kyung-seok, CEO of Dunamu. In the future, Dunamu will continue to do its best to develop customized education for all generations through Up Classes, which is part of ESG management, and to ensure a healthy investment culture takes root.
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