Kraken plans to launch prediction markets in 2026 following its acquisition of Backed Finance, the firm driving the issuance of xStocks. Mark Greenberg, Kraken’s global head of consumer, discusses the strategic rationale behind the deal and what it signals for the platform’s product roadmap. The move aligns Kraken with its broader push into tokenized assets and new crypto-native financial instruments.
Greenberg explains that the Backed Finance acquisition will support xStocks and underpin the development of new capabilities around tokenized equities. He provides an outlook for tokenized equities in 2026, noting potential demand from investors and how the market could evolve. The segment underscores Kraken’s efforts to bridge traditional finance concepts with crypto-enabled tooling.
The interview illustrates Kraken’s strategy to expand into tokenized markets as it navigates shifting regulatory and market dynamics. As 2026 approaches, industry observers will closely watch how Kraken executes this plan and its impact on the broader crypto asset ecosystem.
Leave a Reply