World Liberty Financial has launched World Liberty Markets, an on-chain lending and borrowing platform designed to provide fast, transparent liquidity tools for everyday crypto users. The platform operates on Dolomite’s DeFi infrastructure, enabling users to lend or borrow assets without going through centralized intermediaries. At launch, the platform supports native and major cryptocurrencies, including USD1, WLFI, Ethereum (ETH), Coinbase Wrapped Bitcoin (cbBTC), USDC, and USDT.
This design lets users access flexible liquidity while keeping their assets active rather than idle in wallets. USD1, World Liberty Financial’s dollar-backed stablecoin, has grown rapidly and recently surpassed the 3.4–3.5 billion circulating supply, broadening its use cases on WLFI. Users can lend USD1 to earn yield or post it as collateral to secure loans, expanding USD1’s role beyond simple transfers. The company also introduced a USD1 Points Program, awarding points for spending USD1 with select launch partners.
World Liberty Markets is described as a single interface intended to connect an expanding set of financial services, both native and third-party. In the pipeline are tokenized real-world assets, more collateral options, and deeper integrations as new assets become available. WLFI also plans to connect World Liberty Markets directly to its mobile app, unlocking improved on- and off-ramps, card-based spending backed by USD1 balances, and additional ways to generate income. Governance will be a key feature, with WLFI token holders having a say in future asset eligibility and incentive structure changes as the ecosystem grows.
World Liberty Financial may pursue a U.S. national trust bank license, which would allow it to issue and hold USD1 under federal oversight, bridging DeFi with regulated finance. Such a move could attract institutional investors who seek clearer compliance pathways without sacrificing access to blockchain-based liquidity. Traders and developers have already shown interest in World Liberty Markets’ launch, signaling a potential shift in stablecoin and liquidity dynamics. Looking ahead, WLFI plans to broaden the connected chain, improve mobile access, support real-world assets, and advance regulatory compliance, aiming to determine whether WL Markets can become a core liquidity layer or merely the first step in a broader USD1-centered financial ecosystem.
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